Today, we've decided to highlight several new packaging options, grouping them into a single category. We'll be discussing reusable packaging for products that are typically disposable.

The first such product will be Dove deodorants, which recently added interesting sets to its line. Each set consists of a reusable case and an antiperspirant refill. Refills with different scents are also sold separately. They are designed to fit the case of any set in the line. This is Unilever's way of emphasizing the personalization of Dove deodorants and its commitment to reducing packaging waste.

Nolla has introduced a reusable shampoo bottle. Made of durable silicone, the bottle features a translucent lid, making it easy to mix powdered shampoo with water. The wide mouth also makes mixing easier. The bottle itself is modular: it can be completely disassembled for cleaning and then reassembled for use.

The Spanish company Natulim has proposed its own approach to reusable packaging. They produce shampoos, shower gels, and liquid soap in special aluminum capsules that fit into a durable, reusable dispenser. Once empty, the capsule is either recycled or refilled, leaving the dispenser to handle the next capsule.

All of these solutions are already available on store shelves. Time will tell how popular they will be with consumers.

Materials from the websites dove.com, natulim.com, and nolla.care were used.